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Capsule

Branded video creation for enterprise teams

  • Marketing
  • Video
  • AI Agents
  • Design Tools

About

Capsule lets people across a company make polished, on-brand video without being editors. Its motion engineers build a custom motion design system with each customer's creative team, and AI agents then handle the editing, so marketing, sales and communications teams can make video without waiting on a studio.

Champ Bennett and Joseph Jorgensen had already built Phhhoto and Hypno together before starting Capsule in 2020. It raised a $12M Series A in April 2025, led by Innovation Endeavors with HubSpot Ventures.

Array led Capsule's $2M pre-seed in January 2021 and co-led its seed with Bloomberg Beta in 2023.

Record

Stage
Series A
Category
Marketing
Location
New York, New York
Team
11-50
Total raised
$19.8M
Array came in at
Pre-Seed, 2021

Founders

  • Champ Bennett

    Co-Founder, CEO

    Previously co-founder of the photo booth company Hypno, the looping-photo app Phhhoto and the creative studio HyperHyper.

  • Joseph Jorgensen

    Co-Founder, CTO

    Previously CTO of Hypno and Phhhoto alongside Champ Bennett, and before that head of technology at the agency Code and Theory.

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